Case Study: Motus quadruples ROI with Sendoso

How Motus identified effective gifting strategies throughout the sales funnel

Motus, a remote-first workforce reimbursement organization, wanted to book more remote meetings with leads and improve engagement across its sales funnel. To do that, it turned to Sendoso, using Sendoso’s gifting platform and Salesforce integration to add personalized gifts and virtual gift cards to outreach.

With Sendoso, Motus tested coffee and lunch eGifts for BDR meeting attendance, webinar incentives, seasonal campaigns, and physical gifts for mid-funnel prospects. The strategy paid off with $20 million in influenced pipeline in 2022, a 21.4x ROI, and $1.5 million in revenue generated in 2022, a 4x ROI.

Motus

Fer Tafoya

Integrated Campaigns Manager